Brand Assets
& Guidelines

Logo System

WPXPO logo is designed to work across all platforms and sizes. It includes a strong wordmark and a simple symbol that reflects the letter “W”, connecting directly to the WPXPO name. All logo versions are created to stay clear, readable, and consistent in every use.

Primary Logo

Logo on Dark Color

Logo on Brand Color

Monochrome Color

Logo Icon

Monochrome Icon

Clear Space & Sizing

Always keep enough space around the WPXPO logo. Clear space helps the logo stand out and remain easy to recognize. No text, images, or elements should enter this area.

What Not To Do

To protect the WPXPO brand, the logo should always be used correctly. Avoid changing colors, shapes, proportions, or adding effects. Incorrect use can reduce clarity and weaken brand recognition.

• Don’t Distort

• Don’t Rotate

• Don’t Add Effects

• Don’t Outline

• Don’t Use Gradients

Color Palettes

WPXPO color palette defines the core brand colors used for the main WPXPO identity. The primary brand color is #5556FF, which represents WPXPO across the website, platform, and brand materials.

Product Logos

Each WPXPO product has its own logo and color style. These product logos are designed to feel unique while clearly belonging to the WPXPO brand. Always follow the defined structure to keep a strong connection to the master brand.

PostX Logo

WowStore Logo

WowAddons Logo

WowRevenue Logo

WholesaleX Logo

WowShipping Logo

WowOptin Logo